Barbara Skidmore, principal of Outside Center Consulting and a certified influencer at @blushingalpacas, knows the value of social media and how to make it work for small to medium size businesses, especially matching the correct influencer to business. Not only has she grown her own brand from zero to 30,000 followers but she works with brands, influencers and businesses to leverage the power of instagram to produce a documented return on investment.

Read more about the founder of Outside Center Consulting on www.blushingalpacas.com.